You can do that?
Selling Agile to the Enterprise.

Ben Edwards (Refactr) & Ross Niemi (Thoughtworks)

Agile can be a hard sell

And it's all our fault...

It shouldn't be hard.

The benefits are clear...

These results can be achieved by...

The sum of and repetition of these points will ultimately yield higher quality software that meets business needs in less time.

Each member of the project team (and even some outside of it) can take advantage of these ideas. Here's how...

Communication (Talk about it)

  • How does communication help to reduce costs?
  • How does communication help in getting to market faster?
  • How does communication aid in achieving higher quality?

Responsiveness / Embracing Change (Doing it)

Developer
Project Manager / BA / Customer
  • How does embracing change help to reduce costs?
  • How does embracing change help in getting to market faster?
  • How does embracing change aid in achieving higher quality?

Transparency (Seeing it)

Developer
Project Manager / BA / Customer / SME
  • How does transparency help to reduce costs?
  • How does transparency help in getting to market faster?
  • How does transparency aid in achieving higher quality?

Growth (growing together)

People
  • How does personal and team growth help to reduce costs?
  • How does personal and team growth help in getting to market faster?
  • How does personal and team growth aid in achieving higher quality?

Not just for startups

Taken in full, or in part, we believe the ideas and concepts we have spoken about today can be applied to any organization or business, thereby improving the end result of the project.

What can I do?
Even if you don't think you can convince your team, your boss, your client, or your industry to accept the agile approach to design you can still incorporate agile thinking into your everyday.

Try Or say no to feature requests that will help few but confuse many.

Are there cases where these methods do not work?
Probably, but you know what? I can't think of one.

Questions & Discussion